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The Traditional Approach
Traditional Approach Critique
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PrefSolve: Our CR Tool
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PrefSolve: The Core Decision Support Tool that Undergirds Our Strategic Approach to a Wide Range of Business Issues.
The Benefits of Our Approach to Customer Retention
Identifies customers that will churn through churn modeling.
Identifies and score customers that should not be kept via customer priority models.
Identifies defensible competitive niches.
Isolates customers that appreciate value-added services.
Yields 200 to 300% higher lifts compared to conventional customer retention modeling.
Can be performed in 60-90 days.
Produces targeting scores that allow campaigns to intercept and remediate customers before they leave.
Identifies the optimal incentive and reward strategies at the lowest cost through primary survey research which tests reward and incentive attributes.
Phone: (630) 428-1847 Fax: (630) 729-3183 Email:
info@decisionsupportsciences.com